# Referral quickstart: Express

The tag in your templates, a middleware that keeps the code, and each signup reported from its route.

Referrals in an Express app: the tag in your templates, the partner's code kept
by your own server, every signup reported as a lead, and sales from your
billing system.

## Before you start

- A key with the **Referral tracking** preset (the single scope
  `conversions:write`), made under **Settings, Developers**. Keep it on your
  server as `BOLTCLAW_API_KEY`, never in a browser or an app.
- The program's id, on its **Setup** tab, as `BOLTCLAW_PROGRAM_ID`.

## 1. Put the tag on your site

Add the version 2 tag to every page, in your root layout or template. It keeps a
partner's code from `?via=<code>` in a first-party cookie on your own domain,
`bc_ref`, for the program's cookie window, and gives you
`BoltClawReferral.code()` in the browser.

```html
<script src="https://boltclaw.ai/referrals/v2.js" defer data-payment-links="auto"></script>
```

`data-payment-links="auto"` is only for Stripe Payment Links and the Buy Button;
`data-welcome="auto"` adds the friend's welcome. The tag makes no request at all
unless the welcome is on and the visitor arrived with a code.

## 2. Keep the code from your server

A middleware sets `bc_ref` from `?via=` in your own response, and optionally
reports the visit as a click for partner links that open straight on your site
(a click through `boltclaw.ai/r/<code>` is already counted). A click earns
nothing by itself.

```js
// referral-cookie.js
const CODE = /^[a-z0-9]+(-[a-z0-9]+)*$/;
const COOKIE_DAYS = 30; // the program's cookie window (30 days unless you changed it)

export function keepReferral(req, res, next) {
  const code = typeof req.query.via === "string" ? req.query.via : null;
  if (code && code.length >= 3 && code.length <= 40 && CODE.test(code)) {
    res.cookie("bc_ref", code, { path: "/", maxAge: COOKIE_DAYS * 86400 * 1000, sameSite: "lax", secure: true, httpOnly: false });
    fetch("https://api.boltclaw.ai/v1/referrals/clicks", {
      method: "POST",
      headers: { Authorization: `Bearer ${process.env.BOLTCLAW_API_KEY}`, "Content-Type": "application/json" },
      body: JSON.stringify({ code, ip: req.ip, user_agent: req.get("user-agent"), referrer: req.get("referer"), landing_path: req.path }),
    }).catch(() => undefined);
  }
  next();
}

// app.js
// app.set("trust proxy", true); // behind a proxy, so req.ip is the visitor's
// app.use(cookieParser());
// app.use(keepReferral);
```

**Why set the cookie from your server.** Safari deletes a cookie a script
created once the visitor has gone 7 days of browsing without using your site,
and keeps one only 24 hours on a page reached through a tracking link, so a
code the tag keeps can be gone a week later. A cookie your OWN server sets in
its response keeps its full lifetime, unless it comes through somebody else's
host (a third-party CNAME or IP address), which Safari caps at 7 days
(WebKit's published tracking prevention rules, read 2026-10-23). Setting `bc_ref`
from your server, not `HttpOnly`, keeps the full window and the tag still reads
it. The `@boltclaw/referrals` package ships the same as
`referralsMiddleware()`.

## 3. Report each signup as a lead

In the route that creates an account, report it with your own id for the person
and the code from the cookie. `event_id` is the idempotency key.

```js
// referrals.js: server only
export async function reportConversion(body) {
  const res = await fetch("https://api.boltclaw.ai/v1/referrals/conversions", {
    method: "POST",
    headers: {
      Authorization: `Bearer ${process.env.BOLTCLAW_API_KEY}`,
      "Content-Type": "application/json",
    },
    body: JSON.stringify({ program_id: process.env.BOLTCLAW_PROGRAM_ID, ...body }),
  });
  if (!res.ok) throw new Error(`Bolt Claw answered ${res.status}`);
  return res.json();
}
```

```js
app.post("/signup", async (req, res) => {
  const user = await createUser(req.body); // your own code
  await reportConversion({
    event: "lead",
    event_id: `signup-${user.id}`,
    customer: { id: user.id },
    referral: req.cookies.bc_ref ? { code: req.cookies.bc_ref } : undefined,
  });
  res.redirect("/welcome");
});
```

## 4. Record sales

Connect the billing system you take payments with on the **Setup** tab (see
[Connect your billing system](https://boltclaw.ai/docs/referral-setup)), and pass the code to checkout
as its guide shows: sales, renewals and refunds are then reported for you, and
the setup status ticks them off. Not on one of the twelve? Report each sale from
your server with `event: "sale"`, your own `event_id` for the payment, the same
`customer.id` as the signup, `amount` in minor units and `currency`.

## 5. Send a test sale

Press **Send a test sale** on the Setup tab: a click, a signup, a sale with two
items and a partial refund go through your real rules as test data, credited to
the program's test partner, never paid and never counted. To check your own
wiring, send one of your own conversions with `"test": true`: it is test data
too, and **Clear test data** deletes it all. The setup status's rows turn green
only for live events.

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